SMPP Server is a bulk messaging principle that allows the business user to communicate with millions of target audiences effectively and efficiently. The protocol also enables smooth interaction and exchange of short message services between SMPP server provided by SMPP server providers and external messaging entities. While the former servers are technically referred to as short message service centers (or SMSC), the latter external entities are known as external service messaging entities (or ESMEs). SMPP server API is an application programming interface that is used as an interactive platform which connects the above-stated entities.
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